Hallway Haute

Photos and writing by Mara Strobel-Lanka. Back to school shopping has been my favorite excuse for makeover moments since my first day of kindergarten. I may not be in school anymore, but I still love seeing Moms and Daughters wander into the shop looking for the perfect pieces to start the (school) year afresh. With… Continue reading Hallway Haute

Model Citizen

When I was offered a spot as a model in my favorite boutique’s second annual fashion show, it was like receiving my letter from Hogwarts. But as the day of the show approached, I became nervous, palpably so. I felt like I hadn’t prepared at all. The outfits had been chosen, sure. But was I… Continue reading Model Citizen

Weekend Wearables

Brunch casuals, bridal shower styles, and everything in between. Get ready to weekend, and weekend in style, with our bright new summer collection. We're big into button downs, off-the-shoulders, and dainty florals this season, with looks as comfy as they are lovely. We're also introducing Momni denim, with the softest, coziest jeans you ever did… Continue reading Weekend Wearables

Streetstyle Has Arrived in the Bold City

Blogger Instagrams and Vogue style guides are filled with photo after photo of "streetstyle" attire. The craziest, boldest articles of clothing layered on top of each other, standing at street corners and gracing food stands with tabloid-worthy designs. It can be hard to imagine these styles at home anywhere in Jacksonville, until the shop and… Continue reading Streetstyle Has Arrived in the Bold City

Momni Fashion Show 2017

It came, it went, and it was everything we dreamed and more. It feels oddly at home to have a second successful fashion show behind us, so we'll pause a second to relish the moment a bit before we get to work on next year's show. A little experience and a little bravery helped us… Continue reading Momni Fashion Show 2017

Everything You Need to Know About The Momni Fashion Show

If the fashion Show is half as beautiful as this shoot we put together for it, we'll all be enjoying an amazing night. You've seen all of the posts and posters across Jacksonville, and you're probably wondering what the big deal is. Well I'll tell you: this event is the blood, sweat, tears, laughter, and… Continue reading Everything You Need to Know About The Momni Fashion Show

Life in Blossom

Spring offers many opportunities. The chance to purge our closets, our lives, and our daily routines. The year is still young and the feeling of a beginning sits fresh and electric in the budding flowers. This might sound incredibly cheesy, or it just might sound like something you've been waiting to hear. Let Spring be… Continue reading Life in Blossom